Problem: Of all the profits gained from streaming services, artists receive only a tiny portion of that revenue.
Idea: Let's hack the system so that fans can give more to their favorite bands without spending a cent.
Fun Fact: Spotify took notice of our campaign and sent us a very polite cease and desist.
Here’s how we made it happen!
Agency: Thirdear
ECD: Gabriel García
CD: Rodrígo Rothschild / José Hernández
ACD/Art: Victor Rojas
ACD/Copy: Javier Peraza